KELLY HOPPEN LONDON
marketing - interior design
Kelly Hoppen London has grown from a humble online retailer to an in-store franchise, offering the cool, contemporary style of the ‘Dragon’ herself, featuring cushions, throws and bedding in neutral tones, with subtle home accessories to complement them.
Working alongside the designer since 2012, we have helped develop the eastern inspired brand, ensuring the philosophy of the company is communicated across multiple channels both digitally and physically.
The conversation between consumer and product is made possible through the fully responsive website and daily marketing emails. Creating a visual voice that shouts out through a crowded and competitive market.
BEHIND THE SCENES
We work alongside the amazing team at Kelly Hoppen London using beautiful photography and the strong taupe that has come to be as iconic as the lady herself. With use of white space, product pack shots and lifestyle images, we produce an elegant, stylish feel that echoes the products themselves.
With use of typography, we also work to bring a personal touch to the brand and with the support of social media, regular updates and advice, you really get the interior elegance that has come to depict Kelly herself.
THE LATEST PROJECT...
The team are currently working on the mid-season sale campaign; the deep red background highlights the sale element, and the duotone image of Kelly beside clean white typography gives a strong, elegant execution to the brief.
We have rolled this out across all advertising avenues including social, print and web to create an integrated and consistent sales message that will drive potential customers to the sales items.